Root & Madison: An Online Advertising Agency

we're currently accepting clients

The Eclipse of the World Cup

Dalton Vanhooser - Friday, May 21, 2010

With the World Cup just around the corner, it is now being predicted that it will break records in the social media realm. Previous landmarks, such as the Super Bowl and the U.S. Election, will be easily overshadowed by the international sports juggernaut of the World Cup.

Twitter and Facebook will likely be overloaded with updates and posts referring to the World Cup. An international event that America has generally neglected, the World Cup is perhaps the most unified event in the world outside of the Olympics, and the social media statistics are expected to prove that.