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Apple's Mundane Million

Dalton Vanhooser - Thursday, May 06, 2010

Apple recently released one of its all-too-common “look how amazing we are” announcements, stating that it has officially sold over 1 million iPads in 28 days. That’s an impressive feat, but a comparatively mundane statement considering the source. Apple is the king of the “I must have that new gizmo” population. Due to the unrivalled success (sorry, Zune) of the iPod years ago, Apple hardware has become a commodity in the American home. Despite constant competition, Apple continues to impress with its ability to sell something new.

The less impressive number to me (although Apple found it impressive) was the amount of applications downloaded within that timeframe of 12 million. That’s an average of 12 applications an iPad. I don’t know about you, but when I get a new gadget in all its innocence, I quickly pump it full of games and downloadable features to see what the hardware is capable of. Either I am alone in this ritual, or there are those of you out there that find that number as disappointing as I do.